New Feature Release: Multiple Goals
Exclusively available to Global Yahoo DSP clients. The Multiple Goals tutorial shows how to optimize campaigns with weighted goals, improving performance while keeping your strategy in control.
New & Featured
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New Feature Release: Commitment Manager
Commitment Manager takes the guesswork out of tracking spend against upfront deal commitments, replacing spreadsheets with automated insights. Easily set up, monitor and adjust commitments in real-time to stay on target and optimize media spend.
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Pull a Unified TV Report, and get tips on how to make the most of this data.
Exclusively available to Global Yahoo DSP clients. With the extreme growth in Advanced TV, there's no better time to learn how you can inform and optimize your TV buys with advanced insights from the Yahoo Unified TV Report. Unified TV...
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New Feature Release: Curated Inventory Groups
Yahoo Curated Inventory Groups allow advertisers to easily target pre-built inventory groups, curated by Yahoo’s partnerships team, for more streamlined and efficient deal activation.
